Right on Cue: Apple executive explains why streaming giant paid out for coverage of F1

FORMULA 1

With the news that Apple has won the battle for the United States live television rights for Formula 1, it might be easy to link the estimated $140million deal with the success of F1: The Movie.  
The highest-grossing sports movie of all time, the Apple Original film was a worldwide blockbuster success and was clearly a jumping on point for the company in its relationship with F1.  
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